Project Description
Kemijska Čistionica AM2, a dry-cleaning service in Vitez, aimed to upgrade their digital footprint to enhance customer service and effectively present their wide array of cleaning solutions. Entrusted with the mission to rejuvenate their website, my role spanned from redesigning the site to improve user experience to incorporating innovative functionalities that streamline customer interactions.
Key Contributions:
- Website Redesign: Spearheaded the development of a contemporary, user-centric website design that mirrors AM2’s commitment to quality and service excellence. Emphasis was placed on creating a seamless navigation experience, adopting a visually pleasing design, and ensuring the site’s responsiveness across various devices.
- Content Creation: Authored compelling content that vividly describes AM2’s offerings, including their specialized dry cleaning, laundry, and ironing services. The narratives were strategically crafted to underscore AM2’s unique advantages, like their environmentally conscious cleaning methods and advanced technological equipment.
- Webshop Integration: Launched a fully functional webshop, enabling customers to browse and purchase cleaning services online. This integration not only provided a boost in operational efficiency but also added a layer of convenience for customers, facilitating a smooth transition from inquiry to service acquisition.
- SEO Optimization: Executed comprehensive SEO tactics aimed at elevating the site’s search engine performance. This involved optimizing keywords, refining meta descriptions, and ensuring images were SEO-friendly, all directed towards enhancing online visibility and attracting a broader audience.
Results
The website overhaul dramatically fortified Kemijska Čistionica AM2’s online presence, catalyzing an uptick in customer engagement and satisfaction. The introduction of the webshop marked a pivotal advancement in their service delivery, underscoring my dedication to providing top-tier web solutions that align with client goals and expectations.
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